Award Essence, Swiss Graphic Design

Overall appearance. The aim of Essence is to promote and safeguard the quality of Swiss graphic design. Launch campaign for ‘Essence 15’, the presentation of the new Graphic Design Awards. The subjects appear in selected print, online and social media as well as in direct mailings. The intuitive campaign is also intended to capture the target group via social media. Including via a viral advert. All measures lead to the centrepiece of the campaign: the website.

Awards
Swiss Print Award, Art Directors Club Switzerland, 100 Best Posters, German Design Award, Red Dot Design Award

[Translate to English:] essence bern animation