Initial adjustments to the new product design, which was introduced in May 2024, aim to give the Adelbodner brand an even stronger presence on its products. Studio Thom Pfister is implementing the adjustments with corresponding CGI designs. The brand presents itself in a more concise and even fresher way, while continuing to stand for Swissness, tradition, health, well-being, activity and sport. Mineral water as a valuable Swiss commodity is becoming even more of a focus.
