The agency Jung von Matt LIMMAT commissioned Studio Thom Pfister to develop a design, which is an essential part of the current «Sixth Sense» campaign by Zweifel Chips. The focus is on six new chip flavors, all with the same look, numbered from one to six. It is important to find out which ingredients are hidden behind the mysterious flavors. As an overarching campaign look, Studio Thom Pfister developed a black and white sixth sense pattern that can be found in the packaging, through the campaign hub, to animated social media elements. All threads of the campaign flow together on sixth-sense.ch.
![[Translate to English:] Zweifel chips nr 1 balls](/fileadmin/user_upload/design/zweifel/neu/01_zweifelchips_studiothompfister.jpg)