Poster Safari – Zurich Design Weeks 2023

With the theme «Transition», the Zurich Design Weeks 2023 creates a platform for small and large transitions: from analogue to digital, from the individual to society, from disposable goods to the circular economy. As part of the Poster Safari, Studio Thom Pfister was invited to design three posters. The theme of «Transition» was allowed to be interpreted completely freely in terms of design. This gave rise to the concept idea «The Course of Things», which is visualized by the three posters «Chaos», «System» and «Global». There is a QR code on each poster that leads to the animated poster, thus closing the circle from analog to digital. Further information can be found at designweeks.ch / postersafari.ch