The rebranding of the "adello" brand of Mineralwasser Adelboden AG is strikingly colorful and suggests refreshment and lightness. The revised labels shine in a colorful dress: the sparkling mineral water in pink and the still one in sky blue – Citro shines in lemon yellow next to the Ice Tea Lemon in turquoise
"We chose Studio Thom Pfister, and it was and is a real pleasure. Right from the start, the team takes you on a captivating journey with a clear goal in mind. The journey there is unique, creative and fast - it tingles. When it comes down to it, the team around Thom conveys the necessary calm and security, creating confidence so that you can sit back, relax and enjoy the ride to the full," says Lionel Hofstetter, Co-Founder, Board Member and CEO of AQVA Holding AG.
