Development of an image campaign with new core messages, new imagery, a concise design system and brand film. The campaign will be placed online and in trade magazines for both B2B and B2C. The imagery was photographed and filmed at selected locations in Switzerland. The design system, a flowing «energy line with luminous dots», visualizes wherever Hager products are used and give s the imagery an individuality and strengthens the claim «With you, for you». The new visuals are used in Hager Switzerland’s communication, e.g. on the website, on social media, in printed material and advertisements, as well as on all event material.
![[Translate to English:] hager kampagne Visual 1](/fileadmin/user_upload/branding_projects/hager/01_hager_studiothompfister.jpg)